Klaviyo email automation
Email flows from the first welcome to post-purchase follow-up.
Included work
- Data and event integration
- Email templates and flows
- Sending rules and consent checks
CRM & conversion
A better first visit. A reason to return.
Email and page improvements built around customer journeys. From Klaviyo flows to repeat-purchase campaigns.
When customers don’t take the next step.
- Customers leave before converting
We review mobile pages, information, form fields and the path to checkout or enquiry.
- Everyone gets the same email
We define segments and sending rules around customer behaviour and purchase history.
- The relationship ends after an order
We plan follow-up and retention around your product or service’s buying cycle.
Start with what you need.
Choose the work your business needs.
Segmentation & retention
Useful customer groups based on purchase history, interests and behaviour.
Included work
- Segments and operating rules
- Retention and follow-up campaigns
- Response and revenue reviews by segment
Landing pages & conversion
Improve purchase and enquiry journeys using traffic and behaviour data.
Included work
- Mobile UX and form reviews
- Product, service and CTA content
- Before-and-after measurement
Customers add to their cart, then leave.
We review delivery information, the buying journey and measurement alongside the email flow.
Illustrative work example.
Find the stopping point
Review mobile purchase journeys and customer behaviour data.
Improve pages and messages
Clarify delivery and returns, then set up a cart email with appropriate sending rules.
Plan the next purchase
Review conversion and email response to refine follow-up and retention work.
Related work
Messages and shopping journeys, implemented.
Subscriber welcome automation and a product-selection experience, with recorded tools and scope.
Actual Flow setup · Coupon, tag and email actions
CRM · Customer automation
From first signup to a welcome email.
We connected eligibility checks, coupon creation, customer tags and a welcome email in one workflow.
Beauty brand · Client confidential
See the work
Product page · Japanese option selection
Japan market · Shopping UX
Make colour and size easier to choose.
We brought product options, measurements and fit information together in a Japanese-language shopping experience.
Kidswear brand · Client confidential
See the workWhat clients say about working with us
Translated excerpts from public Kmong reviews, with the original project context.
Beauty · Theme & feature development5/5
They explained the work and what was needed clearly. Communication was always quick and smooth, which made working together very easy.
Website updates5/5
They carefully considered usability and the small details, helping us finish the work to a high standard.
What you take away.
Implementation and operating materials follow the agreed scope.
- Customer segment, message and sending-rule plan
- Agreed email templates and automated flows
- Landing, purchase and enquiry page improvements
- Flow test records and an operating guide
Project deliverables
Plans & analysis
Setup & build
Tests & operating guide
Project or ongoing support.
A defined project or regular work and improvements.
Flow or conversion project
Build the agreed email flows or page improvements, with sending rules, test records and an operating guide.
Monthly CRM management
Agree on monthly campaigns, segments and improvements. We run emails, review responses and plan the next changes.
Review the customer journey
Audience, scope and measurement criteria
Design and implement
Emails, flows and page changes
Test and operate
Test records, operating guide and next actions
Working together
- Review the customer journey
Review customer data, existing messages and purchase or enquiry paths.
- Design and implement
Build segments and flows, then improve the agreed pages.
- Test and operate
Test sending conditions and exceptions, then review performance together.
Tools we use where they fit
- Klaviyo
- Shopify
- GA4
- Microsoft Clarity
- GTM
Pricing
A quote for the work you need.
Fees follow the agreed scope and timing. Choose a project or ongoing support.
Explore pricingFee factors & external costs
- What shapes the fee
- Customer segments, emails and flows
- Pages to improve and data connections
- Campaign, testing and review cadence
- What to share with us
- Share your website, email or CRM tools and the journeys you want to improve. Customer data and consent status are reviewed before implementation.
- External costs
- The quote states whether email or CRM subscriptions and sending costs, including Klaviyo, are included.
Payment, timing and scope changes
- Final quote
- Your quote and contract list the work, deliverables, start, delivery and acceptance dates, and materials needed from your team.
- Fees and payment
- Review the subtotal, VAT treatment, total and due date, then use a payment method listed on your private invoice.
- Changes, cancellations and refunds
- Confirm whether additional requests are included and how they affect fees. Review the cancellation and refund terms in your final quote and contract before paying.
Quote and payment enquiries: hello@klaps.com
Tell us what you need to work on.
Share your website, the work you need and preferred timing.